Built by architects, for architects. Projected is the building design platform the industry is missing

Most architects will tell you the same thing: getting a building project off the ground is a very disjointed process. Site data lives in one tool, massing in another, compliance checks somewhere else, and the financials in a spreadsheet that breaks every time a wall moves.

Projected, which launches today and is backed by Silicon Allee, Fraunhofer HHI's deep tech venture lab, is the platform that finally brings all of that into one place.

We have been watching Ayoub, Gohar and the rest of the team demo this for months and honestly could not be more excited to finally share it!

What is Projected?

Projected is a building design platform for architects and residential developers. Where most early-stage projects jump between half a dozen disconnected tools, Projected runs site analysis, 3D massing, compliance checks, and feasibility in one connected workflow. It allows teams to test whether a project is viable before committing weeks to it and go from empty site to export-ready design in a single session. It also runs entirely in their browser.

A decade in architecture, one very obvious problem

Co-founder Ayoub Lharchi spent more than a decade in architecture and computational design, watching the same broken process repeat itself across every project: SketchUp for massing, Excel for areas, a separate spreadsheet for finance, a GIS portal for site data, Rhino for precision, and PowerPoint to stitch it together for the client. None of it connected and every design change broke something somewhere else. Bit of a nightmare. 😵‍💫

"We started Projected out of frustration. As architects and engineers, we spent years watching feasibility studies get bogged down by disconnected tools, manual massing, and unreliable spreadsheets. Every project started with the same broken workflow, and people just accepted it. We built Projected to fix that." - Ayoub Lharchi, co-founder

The technology behind it

Four connected modules (Site Intelligence, Design Studio, Simulation, and Import/Export) take a project from an empty site to a validated, export-ready design in a single session. When a designer adjusts a setback or adds a floor, Projected simultaneously recalculates daylight access, GFA, FAR, unit counts, and financial feasibility. It does this in under 200 milliseconds, via a custom reactive computation engine the team built from scratch. Pretty cool, right?

Their BIM export was developed over months of conversations with structural engineers and BIM managers to produce files that work inside Revit, Rhinoceros 3D and many more without creating downstream problems.

Teams using Projected run feasibility processes 8 times faster than standard manual workflows, with sustainability outcomes that are on average twice as strong. 😎

The research layer

As a Silicon Allee portfolio company, Projected has direct access to Fraunhofer HHI's Vision and Imaging Technologies department, where the teams are co-developing Graph Neural Networks for residential floor plan generation.

Their credentials are pretty impressive: Fraunhofer HHI (research partner and institutional backer), Autodesk Authorized Developer, EU funding and Berlin Senate backing.

Why now, why this

Proptech has spent years adding AI features to legacy tooling, but Projected is not doing that. They have created a ground-up rebuild of how early-stage residential design actually works. They are technically experienced, research-backed, and are people who have lived the problem. Their roadmap includes deeper environmental simulation, more robust AI-generated apartment layouts, and collaborative workflows. Today is a beginning, and a strong one!

We are proud to be backing Projected at Silicon Allee. If you are an architect, urban planner, or developer working on early-stage residential projects, definitely check this out. You can try it for free right here: projected.tech

If you’re an investor in proptech, architecture, urban development or just excited about supporting promising deep tech ventures. Projected is fast, technically serious, and worth paying attention to. Reach out to Ayoub directly for a pitch deck.

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